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   About 2010    The 2010 Plan    Moving It Forward    2010 In Progress    City Showcase   
The Plan

Campaign One
__Involved Citizens

Campaign Two
__Educational
__Excellence

Campaign Three
_ _Health Safety ___and
___Responsibility

Campaign Four
__Environmental
__Stewardship

Campaign Five
__ Regional
___Partnerships

Campaign Six
__ Economic ___Vitality

Campaign Seven
___ Quality Service

Campaign Eight
__ Tourism
___Destination

Campaign Nine
 _ Healthy Urban
__Neighborhoods

Campaign Ten
__ Center City

Campaign Eleven
__ Arts and Culture


bar2 The City of Rochester's Comprehensive Plan ("Rochester 2010: The Renaissance Plan") includes eleven "Renaissance Campaigns" which are summarized on the following pages. These campaigns are grouped in terms of the plan's three renaissance sub-themes (Responsibility, Opportunity and Community). The campaigns are the result of a broad, interdisciplinary analysis by the Mayor's Stewardship Council and City Planning Staff of our city's ten "Neighbors Building Neighborhoods" (NBN) sector action plans, as well as the visions, issues, goals and strategies developed within the eleven original subject committees that were part of the plan development process. These subject 
committees included:
  • Cultural Resources
  • Economic Development
  • Education
  • Environmental Management
  • Housing
  • Human Services
  • Land Use/Zoning
  • Parks/Recreation/ Open Space
  • Public Infrastructure
  • Public Safety, and; 
  • Transportation

The eleven campaigns were developed by looking at the NBN sector plans and the subject committee work from a horizontal or "crosscutting" perspective rather than from a more traditional vertical or "silo" type perspective. This produced a series of important and more fundamental concepts or relationships that evolved into the eleven specific campaigns. These campaigns represent significant new directions and priorities that our city will embrace as we move into the 21st century.

The following pages present the goals and policies that were adopted by City Council on April 13,1999, and the subsequent strategies developed by the Johnson administration. Additional illustrative material for each campaign is included in the complete Comprehensive Plan document. This material helps explain plan implementation and monitoring as well as some of our city's more specific land use, zoning or development issues and recommendations. Supporting data that was developed as part of the original work of the eleven subject committees is also provided in the complete plan document. The full plan document is available for review at all City libraries or can be seen here on our web site.

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