News Release -- Mayor Warren Welcomes Fifth Frame Brewing Company to the St. Paul Quarter

City of Rochester 

News Release

 (Wednesday, Feb. 28, 2018) – Mayor Lovely A. Warren was joined by City Councilmembers Michael Patterson and Willie Lightfoot; and City Neighborhood Service Center Director Daisy Rivera Algarin and Administrators Tammi Herron, James Demps and Carlos Torres to officially welcome business owners Jon Mervine, Wade Reed and Jarred Foster of Fifth Frame Brewing Company, 155 St. Paul St.

“Fifth Frame Brewing Company fits in nicely with the emerging St. Paul Quarter, which is attracting innovative companies, unique restaurants and housing,” Mayor Warren said. “I would like to congratulate owners Jon, Wade and Jarred on the launch the first business that brews coffee and beer under one roof in New York State, and thank them for helping us attract visitors and creating jobs in Downtown Rochester.”

Fifth Frame Brewing Company opened in October 2016. It brews its beer and roasts coffee at its production facility on Joseph Avenue. More than a dozen craft beers are currently offered and their coffee drinks feature a mocha with house-made ganache and a seasonal cookie dough latte, among others. Their kitchen provides early and evening menus featuring homemade biscuits and doughnuts, house made pickles, coleslaw and potato and carrot mash, a variety of unique omelets and sandwiches and more. They host events daily ranging from flight tasting specials to board game nights to Saturday morning cartoons. They accept food and drink orders online.

Mervine, Reed and Foster won the 2015 “Retailent Rochester” competition, a “Shark Tank” style contest which gave the winner free rent for a year. Fifth Frame Brewing Company anchors the “Hive at 155,” a project that converted two buildings into 90 apartments with ground-floor retail space.

Mervine also helped found ROC Brewing Company, Three Heads Brewing and Naked Dove Brewing Company. Reed is the former head roaster for Joe Bean Coffee Roasters and Foster has experience with a number of area restaurants, including Cure at the Public Market.


News Media: For more information, contact Press Officer Jessica Alaimo at 428-7135.