AMS Report on Performing Art Center

Rochester's Arts and Cultural Marketplace: A background review

In May 2018, AMS Planning & Research was engaged by the City of Rochester to research four key questions (regarding a Performing Arts Center in Downtown Rochester): 

  1. Is it possible to forecast direct positive or negative financial impact on other arts organizations?
  2. How can the entertainment center support the diverse arts organizations that exist in all areas of Rochester?
  3. What strategies have other entertainment centers used to minimize dark time and engage the surrounding community during the day and on nights that are not programmed?
  4. What strategies or revenues have comparable cities used to build an arts endowment that helps all arts organizations?

 To respond to these questions, AMS undertook a background review of the arts and cultural marketplace in Rochester. 

Read the full AMS Report here>>