ShopTheRoc - Shop Local, Buy Local

 Why #ShopTheROC?

When people shop local, local small businesses thrive, jobs are retained and best of all--more jobs are created. If consumers spend $100 at a local business, roughly $68 stays in our local economy. When consumers spend the same amount at a non-locally owned business, only $43 stays in the local economy. The #ShopTheROC” movement is the City of Rochester’s campaign to bolster local businesses and encourage residents and visitors to patronize stores, restaurants and service providers in Rochester’s neighborhoods by supporting the efforts of merchant and business associations as well as local businesses in the city.

Small Business Saturday

Mayor Lovely A. Warren has proclaimed Saturday, Nov. 24, 2018 as Small Business Saturday.

WHEREAS:  The City of Rochester supports its local small businesses and their efforts to create jobs, boost our local economy and preserve our neighborhoods; the City promotes such initiatives as Rochester’s ShopTheROC, Kiva Rochester crowdfunding, the Office of Community Wealth Building, as well as information workshops for business loans, grants and other assistance from the City—and endorses the Saturday after Thanksgiving as Small Business Saturday.  

Read the Full Proclamation here>>>

Join #ShopTheRoc 

If you are a city business or merchant association, click here to find out more about how #ShopTheRoc can help your business or organization thrive.

Looking to Shop Local?

Below is an ever growing list of city businesses that would love to meet you.

Local businesses are a key component to the City’s mission of creating more jobs, safer more vibrant neighborhoods and better educational opportunities in Rochester. Together we can generate excitement and pride among Rochester residents about investing in the local economy and supporting neighborhood businesses.