Rochester is experiencing renewed interest in Downtown revitalization and investment. Major projects including redevelopment of the former Midtown Plaza site and the construction of new housing at various locations throughout Center City have created a catalyst for new public infrastructure improvements and additional private investment.
What is the 3D Model?
As a result, the city is utilizing new computer graphic and web-based technologies to update its development review processes, master planning activities and environmental impact analysis capabilities. These new technologies will also allow the city to better educate and involve the public in decision-making and to better market Rochester’s downtown development opportunities locally and throughout the country. These technologies include increased use and enhancement of the city’s Geographic Information System (GIS) and the development of a new three-dimensional spatial model of downtown Rochester and other sections of the city.
The initial purpose of this long-range project is to develop a 3-D, GIS-based spatial model of Rochester’s Center City that will enhance the city’s site plan, urban design and project review functions. The model will also be used to help develop an update to the city’s Center City Master Plan (originally adopted in 2003). The model will allow the city to move to a “digital comprehensive plan” for downtown Rochester through new cutting edge technology that will put Rochester “on the map” with a unique and competitive visual and marketing presence on the Internet. The project study area includes the city’s Center City District (CCD), which is generally defined as the area within and immediately surrounding the Inner Loop Expressway, including the High Falls District.
The 3D model will be fully integrated into all of the city’s development, design, permitting and environmental review processes in order to make them more efficient and more responsive to changing needs. Use of the model will also improve citizen involvement in and understanding of land use, zoning and design decisions as well as new master plan concepts and recommendations. It will also enhance the ability to promote Rochester’s Center City and to market its development and investment opportunities throughout the country.
The city has contracted with Bergmann Associates to develop the 3D model of Center City.