Friends of the Public Market


Friends of the Rochester Public Market

Friends of the Rochester Public Market is a mostly volunteer non-profit organization that supports the market in many important ways.  See a video about the Friends ; See the Friends' web site  

The Friends signature program is the Market Token Program, through which food stamp benefit recipients can use those benefits to purchase fresh, healthy food from the Market. This program is the most successful of its kind in the country.  

Friends Initiatives and Programs

 The Market Token ProgramAllows those with SNAP "food stamp" benefits the opportunity to use those benefits to shop for affordable, fresh, healthy fruits, vegetables, and more at the Market   

Artist Row: The Friends organize the increasingly popular Artist Row at the Market each September, at which dozens of local artists display their creative talents . Stay tuned to or for coming information about the 2015 event.

Market Merchandise: The Friends sell an array of Market Merchandise from their kiosk at the Market, or at the Market office. Proceeds from this merchandise goes to support for the Friends' Market Token Program and other initiatives and programs. See our Market Merchandise page  

 Market Gift Tokens: A great gift any time of year, for any occasion! Gift tokens can be purchased from the Friends at the Market kiosk or Market Office. See our Market Gift Token page 

Market Tours: get a behind-the-scenes look at the Market on a free one-hour tour. We especially welcome youth groups for tours, but surely are willing to give any group a glimpse of the history and workings of the Market! Click here to learn more about the tours and to contact Friends of the Market for a tour reservation.

Just Say Yes to Fruits and Vegetables: The Friends partner with Foodlink to bring weekly free nutrition education to Market shoppers from June through October; sessions include tasty samples concocted from the fresh bounty of the Market. 


Volunteer with the Friends

The Friends are always seeking volunteers! Give them a call at 585-325-5058 or email them at Or, stop by the Friends' kiosk at the Market on Saturdays (near the Union Street entry).  


Public Market